American Style FAQ & Toolkit
American Style
American Style Banner
What is American Style? American Style is a publication that focuses on art, craft, travel and interior design. It is an excellent resource for artists and art enthusiasts as it publishes the top art events across the country, highlighting select destinations and profiling individual artists.
What is the American Style “Campaign”? The campaign, led by seARTS, is simply a strategy to remind residents, and visitors to vote for Gloucester/Cape Ann as a top arts destination. seARTS and its community media partners including Good Morning Gloucester, kept residents informed on how and when to vote for Gloucester/Cape Ann via American Style magazine. The idea to pursue this campaign came out of a seARTS strategic planning initiative to look at how great art communities get noticed throughout the country.
Why is this important to me as an artist or arts organization?
Our community earned this distinction and it’s up to all of us to “own” it and use it in our publicity. It puts Cape Ann on the map with other major art towns like Sante Fe. Cultural tourism is the fasting growing part of tourism on Boston’s North Shore – so we need to bring the cultural tourist to our doorstep.
How can I take advantage of this designation?
You can put the logo on your website, Facebook page, LinkedIn profiles and other web properties. You can use in your newsletters, personal emails (as a signature), press releases, and announcements.
Toolkit: Resources & Examples – see menu to the left
- seARTS Press Release
- Logos for use on website (click on either logo below and save to your desktop)
- Sample uses on Cape Ann & Beyond
American Style Banner
American Style Bullet
How can I learn more?
